Say Goodbye to Botrytis Forever

Prevent Botrytis: A Silent Killer for Flowers Botrytis is deemed as one of the most destructive elements associated with wholesale flowers. What is botrytis and why is it so harmful? It is bacteria that sharply reduces the vase life of many flowers. You might notice...

Promote Thanksgiving Sales

Helpful Hints to Improve Thanksgiving Holiday Sales Over the years the wholesale flower industry has noticed decreases in Thanksgiving sales. Most people chalk it up to the economy and the fact that people are more cautious with spending their hard-earned money. There...

What Makes Up A Bunch?

What makes up a bunch? What makes up a bunch? Working in the floral industry, you will know that flowers are sold by the bunch rather than by the stem from wholesalers. This can be confusing for people just beginning their career. You might ask, “Why can’t...

Totally Texture Spotlight: Celosia

Totally Texture Spotlight: Celosia Texture is an important element of floral design. As the retail florist, you will want to keep stock of flowers that come in all shapes and sizes. Texture can many times be a huge selling point to your customers. There are a vast...